
BANT: lo que te falta conocer sobre tu cliente
Seguro que conoces qué necesita tu target, pero sabe cuándo lo quiere, cuánto está dispuesto a pagar o si él decide la compra. Optimiza tus ventas con BANT
Seguro que conoces qué necesita tu target, pero sabe cuándo lo quiere, cuánto está dispuesto a pagar o si él decide la compra. Optimiza tus ventas con BANT
A lo largo del día hablas por teléfono con muchísimos clientes, tanto compradores como vendedores. Y seguro que más de una vez, no sabías del
Para una empresa es muy gratificante ver como un cliente compra varios productos o adquiere un producto de un precio elevado ¿No? Pero para que
El advergame es un videojuego que incorpora el marketing para publicitar una marca
¿Ya has hecho el análisis DAFO de tu empresa? ¿Y ahora qué? ¿Cómo llevarlo a la práctica? Con la estrategia CAME conseguirás pasar del “dicho” al “hecho”.
Witei ha lanzado su herramienta para crear landings. Una landing, a diferencia de una página web, sirve para estrategias de marketing muy concretas. Su principal
La estrategia Customer Journey te ayudará a conocer a tus clientes y fidelizarlos. Seguro que antes de realizar una compra de un precio elevado o
Con la fuerza comercial adecuada una empresa sacará el máximo partido a la comercialización de un producto o servicio
La Inteligencia Artificial continúa su evolución gracias al trabajo de miles de personas y cada día surgen nuevas aplicaciones, modelos y herramientas que nos dejan
Determinar el valor de un producto implica realizar una serie de cálculos en los que se debe tener en cuenta los beneficios para la empresa
Ya has captado la atención del consumidor. ¿Y ahora qué? Descubre cómo redactar cartas de ventas atractivas y que inciten a la compra de tu producto o servicio.
Toda empresa necesita contar con un ejecutivo de ventas para poner en marcha su estrategia comercial. Te contamos cuáles son sus habilidades.
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